Google Ads for garage door firms
Google Ads management for garage door firms, for clicks that turn into calls.
Ads show quickly whether your website converts, and money spent sending clicks to a weak page is lost. That is why the site comes first and the ads come second.
For garage door firms
What it means in your trade.
Ads can work for a garage door company when campaigns are built around specific door types rather than broad terms, and when a new door is worth enough to cover the cost of the clicks that lead to it. Keep them within the area your fitters cover.
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If you mainly sell new doors, exclude repair, spring, cable, remote and parts terms, along with DIY and job-seeking searches. Each campaign should land on the matching door-type page with guide prices and a survey form. Tracking on calls and forms has to be live first, so campaigns are judged on surveys booked.
What is included
Exactly what you get.
Campaigns built around what people search when they are ready to buy
Negative keywords, so your budget goes on the searches that turn into work
A landing page that matches the ad, so visitors land on the offer they clicked
Conversion tracking, so you judge the campaign on enquiries
Budget set to what the enquiries are worth to you
Not included. Ad spend is paid to Google directly and is separate from anything Coltura charges. If your site is not ready to convert, we will say so before taking the work.
Built for garage door firms
Made for your trade.
Every trade asks something different of its website. For a garage door firm, these are the parts built in.
- A page for each door type, such as roller, sectional, up-and-over and side-hinged, explaining how it opens and what it suits, with doors you have fitted.
- Guide prices for each type, with a clear note that your figure includes fitting, removal of the old door and making good.
- Pages for insulated doors, security and automation, written in the customer's terms.
- A survey booking form asking for the door type of interest, opening size, a photo of the garage and postcode.
- Your Google Business Profile set up as a showroom or a service-area business, matching how you trade.
- Tracking on calls, forms and survey bookings, so you can see which pages produce them.
What it costs
£1,400, one-off.
The site comes first, at £1,400 one-off. Ad spend is paid to Google directly and is never marked up.
The free Growth Audit comes first either way, so you find out what is actually wrong before you spend anything.
In our clients’ words
What our clients say.
Questions
The ones that come up.
What should I budget?
Work backwards from what one job is worth. For example, if a typical job nets you £800 and one enquiry in three becomes a job, each enquiry is worth more than a business selling £40 services can spend. For some trades, ads do not pay at all, and we will tell you.
Can I run ads before rebuilding the site?
You can, but you will usually be buying traffic for a page that loses it. A free Growth Audit will tell you which of the two is costing you more.
Is it worth having a page for electric garage doors?
Yes. Automation is a common reason for replacing a door, and customers want to know how the remote works, what happens in a power cut, which safety features are included and whether their existing door could be converted. A dedicated page answering those questions reaches a specific search a general product page misses.
Can the website help sell insulated doors?
It can explain why they matter. Many garages are now used as gyms, workshops or offices, and an uninsulated door makes them cold. A page describing what insulation does in practice, which door types offer it and how it affects cost helps customers see the value before the survey.
Should my commercial shutter work have a separate page?
If you want that work, yes. Businesses needing roller shutters or industrial sectional doors have different priorities: security, servicing, fast repairs and invoicing. A page written for them, with relevant projects and a direct line, reaches those buyers better than domestic pages ever will.
Also for garage door firms
Google Ads management for garage door firms
Find out what your website is costing you.
A free Growth Audit, done by hand: a written, prioritised audit of your website, with the three fixes worth making first. It is yours to keep.
We take on a limited number of builds at once, so there is usually a short wait before a new one starts. Once yours starts, it is about 14 working days from agreed direction to launch.