The giveaway closed on Thursday 1 October 2026.
Win a Growth Website and a year of Growth Care, worth £3,188.
Entries are closed. The free Growth Audit is open to any UK service business.
One UK service business has its existing website rebuilt as a Growth Website™, then looked after for a year with Growth Care™, and every eligible applicant gets a free Growth Audit™, win or not.
The rebuild is designed to turn more of the visitors a business already has into enquiries and calls, and to make it easy for search engines and AI assistants to understand.
Total prize value
£3,188
Entries
Closed
Eligible applicants get
Free Audit
Websites built for humans, Google and AI
Why we're giving this away
Coltura is named after a gecko.
Coltura is named and branded after our founder's leopard gecko. He lived for nearly ten years and recently passed away. We wanted to do something positive with the thing he ended up inspiring, so we offered one UK business a complete website rebuild, for free.
This was our way of marking it. The prize is the same Growth Website a paying client gets for £1,400, with 12 months of Growth Care on top: the full offer, exactly as we sell it.
We read every application by hand, and we build the winner's site ourselves.
Three demonstration sites
Built to show range.
Complete demonstration sites for invented businesses. Open them, click around and see what a Coltura build can feel like in three very different sectors.
What the prize fixes
Your website might look fine while quietly costing you customers.
- 01
It does not convert
The visitors are already arriving. Most of them read a bit, learn nothing that decides it, and leave without contacting you.
- 02
It does not argue for you
It says what you do and stops there. Visitors want to know why they should choose you over the next result down, and the page never tells them.
- 03
It is not built for how people search now
Customers increasingly find and shortlist businesses through AI assistants and search summaries. A site those systems cannot read clearly does not get put forward.
The prize rebuilds the entire thing, from the ground up.
The prize
A proper rebuild, start to finish.
One winner receives the complete Coltura Growth Website, the exact build a paying client gets at £1,400, plus 12 months of Growth Care on top, worth £1,788.
It has the same nine parts and the same standard, followed by a year of us keeping it hosted, monitored and improving.
What the winner receives
- Growth AuditYou find out exactly where the enquiries are going missing.
- Offer and Messaging RebuildVisitors understand what you do and why to pick you, in seconds.
- Complete Website RebuildA site that looks as established as your business is.
- Conversion OptimisationIt is obvious what to do next, on every page.
- Local Search FoundationThe groundwork that lets you compete in your area.
- AI Search ReadinessSearch engines and AI assistants can read your business clearly.
- Conversion TrackingYou can see which enquiries came from the website.
- Performance OptimisationIt loads before people give up on it.
- Launch SupportIt goes live smoothly, and we are on hand if anything goes wrong.
- 12 months of Growth CareHosting, monitoring, content changes, reporting and a quarterly conversion review. Normally £149 a month.
Total stated value
£3,188
£1,400 for the Growth Website (the genuine list price, the same one on our pricing page), plus £1,788 for 12 months of Growth Care at £149 a month. No cash alternative.
Built for the AI era
Built to be understood.
Your new site will be structured so search engines, AI assistants and real people can clearly understand what your business does, who it serves and why someone should choose you.
- Clear servicesFocused pages that explain exactly what you do and who it is for.
- Useful answersDirect answers to the real questions customers ask before choosing.
- Clean page structureSemantic headings, navigation and internal links that make sense.
- Structured dataOrganisation, service and location details in a machine-readable format.
- Strong foundationsFast, accessible and crawlable pages with clean metadata.
- Details that matchName, address, phone and services identical everywhere they appear.
AI assistants decide for themselves which businesses to recommend. The work gives them clear, accurate information they can understand and trust.
Who this is for
A real business with a website that is letting it down.
The giveaway was for UK service businesses that already have customers and revenue, and know their website is the weakest part of the operation. Trades, professional services, clinics, hospitality, property, local specialists.
A strong application
- You have a real trading business with real customers.
- You have a live website you are quietly not proud of.
- One new customer is worth real money to you, and the more the better.
- You could start within a month if you were chosen.
- You are happy for the before and after to be shown.
Not this time
- You have no website yet. The prize is a rebuild, so there has to be something to rebuild.
- The business is still an idea and is not trading yet.
- You need a template live by Friday and speed matters more than getting it right.
- You would rather nobody knew you had had help with it.
In their own words.
People say nice things.
Real client work
Have a nosy at the standard.
Live client sites. The winner gets the same thinking, craft and attention to detail.
Regenovate
Mergers & acquisitions
ERPExperts
ERP implementation & support
Instant Tyre Solutions
24/7 mobile tyre fitting
Casus Belli Media
Video production · Yorkshire
Solar in Sport
Solar for grassroots clubs
The Dress Agency
Preloved designer fashion · Hazel Grove
The fine print, in plain English
Questions and answers.
Was it free to enter?+
Yes. Applying cost nothing and there was no card field anywhere in it. This is advertising: we give one business a website worth having, and we hope a few of the others decide they want one too. Buying nothing did not reduce anyone’s chance of winning.
What does the winner receive?+
A complete Coltura Growth Website worth £1,400. That covers the growth audit, the rebuild of how your business explains itself, the design and build, the conversion work, the local search and AI-readability foundation, tracking, speed and launch. On top of that you get 12 months of Growth Care worth £1,788, which keeps it hosted, monitored and improving for a year. £3,188 in total. It is the exact product we sell to paying clients. There is no cash alternative, and the prize cannot be swapped for a voucher or a discount.
How is the winner chosen?+
On merit. Every eligible application is scored out of 100 against published criteria: what a customer is worth to the business, what its site currently brings in, how much a rebuild would change, how soon it could start, whether we can document it, and the applicant’s own reason for applying. We read every one, and the terms set the final call at within 24 hours of entries closing. The full scoring table is in the terms.
Who could enter?+
UK service businesses with a real trading business and an existing live website. The prize is a rebuild, so there had to be something to rebuild. A social profile or a Google Business page on its own was not eligible.
What do applicants who did not win get?+
Their free Growth Audit: a written, prioritised audit of their website, with the three fixes worth making first. Every eligible applicant gets one, win or not.
What happens to the winner’s existing website?+
It stays live and untouched while the new one is built alongside it. It only comes down once the winner has seen the replacement and approved it.
Does the winner have to use Coltura afterwards?+
The website is theirs outright, and the 12 months of Growth Care are part of the prize. Nothing bills them at any point, and nothing starts charging when the year ends unless they choose to continue. If they would rather not have the care at all, they can decline it and keep the website.
What does AI-ready mean?+
That the site is structured so search engines and AI assistants can tell what the business does, who it serves and why someone should choose it. That means clear service pages, direct answers to real questions, clean page structure and machine-readable business details. Those systems decide for themselves what to recommend; the work gives them accurate information they can understand and trust.
Why did the application ask so much?+
Because one business is being chosen on merit, and picking it from a name and an email address would have been a lottery. It had 10 questions, nine of them a single tap, took about 3 minutes, and the only long answer was optional. The answers are also what make each audit specific to the business.
What happens to applicants’ details?+
They came to us at Coltura and stay with us. We use them to judge applications, to write the audits and to talk to applicants about their websites. Nothing is sold or passed on, and entry data is deleted within 6 months of the closing date unless the applicant becomes a customer or stays subscribed.
Read the full giveaway terms and conditions, including the complete scoring table.
The giveaway closed on Thursday 1 October 2026.
The free Growth Audit is still open.
Built by Coltura, an independent studio in Didsbury, Manchester. Prefer a chat? 07958 394808