Landing page design for flooring companies, one page with one job.

If you are running paid ads and sending that traffic to your homepage, a landing page is usually worth having. If you are not running ads yet, start with the website, because a landing page only works once traffic is pointed at it.

Yes, that is most of the work. The writing is what makes a landing page convert; the design's job is to stay out of its way.

With a page written for them. Agents want quick turnaround between tenancies, hard-wearing ranges, clear invoicing, access arrangements and insurance. A short page covering those, with photos of rental properties you have floored and a direct route to set up an account, is far more likely to be found and used than a line on a homeowner page.

If you hold approved installer status with a manufacturer, show it with the logos you are permitted to use, ideally on the relevant material page. It reassures customers buying premium ranges. If you simply fit a brand without formal approval, name it as a range you fit rather than implying an accreditation you do not hold.

Yes. A booking form asking for the rooms, rough sizes, the materials they are considering, a postcode and preferred days gives you enough to plan the visit and bring the right samples. It sits on every material page, so someone who has just decided they like engineered oak can book without hunting for a contact page.