Local SEO for dog walkers
SEO for dog walkers, so the people nearby find you.
Local search is mostly groundwork. Google needs to understand what you do, where you do it, and that other people vouch for you. Your site also has to be fast enough to be worth ranking.
For dog walkers
What it means in your trade.
Owners search for dog walker near me, dog walking with a neighbourhood or village name, puppy visits, solo dog walks or pet sitting. Most of it is settled on the map, so a Google Business Profile set up as a service-area business, with the exact patch, services and a steady flow of reviews, is the base.
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The site supports it with an areas page naming the places you serve, a page per service, prices, and reviews that mention the owner's area. Because a walker's patch is small, that groundwork is about being a clear, credible option for owners inside it. Where you appear still depends on distance and reviews.
What is included
Exactly what you get.
Technical foundations: speed, mobile, crawlable structure, proper headings
Schema markup so your services, area and reviews are machine-readable
Google Business Profile set up and matched to the site
Pages for the places you actually cover
Titles and descriptions written for the person searching
Not included: paid links, ranking promises or impression-count reports. We report on enquiries.
Built for dog walkers
Made for your trade.
Every trade asks something different of its website. For a dog walker, these are the parts built in.
- An areas page naming the estates, villages or postcodes you cover and where you stop, with a Google Business Profile service area to match.
- A trust page covering insurance, DBS, first aid and how keys are handled.
- Walk types and prices with length, group size and what is included.
- A meet-and-greet request form asking for area, dog details and the days needed.
- An availability line and a waiting list form for full days.
- Tracking on enquiries and meet-and-greet requests, so you can see what the site produces.
What it costs
Included in the rebuild.
There is no separate SEO invoice. The groundwork is part of the £1,400 rebuild, one-off, in about 14 working days.
The free Growth Audit comes first either way, so you find out what is actually wrong before you spend anything.
In our clients’ words
What our clients say.
Questions
The ones that come up.
How long before SEO does anything?
The technical work lands immediately; rankings move over weeks to months. Be wary of any promise of page one within a month.
Do you do SEO as a monthly retainer?
The groundwork is part of the rebuild. Ongoing care at £149 a month keeps it maintained. There is no separate SEO retainer.
How long does a dog walker website take to build?
About 14 working days of build once the direction is agreed and your content is in: areas, prices, insurance details and photos of your walks. Photos of dogs in your care need their owners' permission. The free Growth Audit comes first, so you see what would change before committing.
What photos work best on a dog walking site?
Real photos of your walks: dogs in the van, on the lead in the park, a group resting after a run. Keep them recent and representative of how many dogs you walk together. Get owners' permission, and avoid showing house fronts, street signs or car registrations that could identify a client's home.
Can the site cover holiday and weekend cover?
Yes. A page for occasional cover, with prices, how much notice you need and how keys are exchanged, suits owners who need someone for a week away. It keeps those requests separate from regular walk enquiries, and it can be opened or closed as your calendar allows.
Also for dog walkers
SEO for dog walkers
Find out what your website is costing you.
A free Growth Audit, done by hand: a written, prioritised audit of your website, with the three fixes worth making first. It is yours to keep.
We take on a limited number of builds at once, so there is usually a short wait before a new one starts. Once yours starts, it is about 14 working days from agreed direction to launch.