Local SEO for tilers
SEO for tilers, so the people nearby find you.
Local search is mostly groundwork. Google needs to understand what you do, where you do it, and that other people vouch for you. Your site also has to be fast enough to be worth ranking.
For tilers
What it means in your trade.
Tiling customers search by job and material: tiler near me, bathroom tiler, floor tiler, large format tiling, herringbone floor tiling, natural stone tiling, porcelain patio, often with a town. The groundwork is a page for each of the jobs you want, project pages with the tile and area named, and a clear statement of where you work.
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The Google Business Profile handles much of the near-me searching, so it needs the right category, a steady flow of finished photos and reviews that mention the job. Broad tiling searches are crowded and include plenty of bathroom companies; realistic progress for a specialist tiler usually comes first on specific terms, where fewer firms have a dedicated page.
What is included
Exactly what you get.
Technical foundations: speed, mobile, crawlable structure, proper headings
Schema markup so your services, area and reviews are machine-readable
Google Business Profile set up and matched to the site
Pages for the places you actually cover
Titles and descriptions written for the person searching
Not included: paid links, ranking promises or impression-count reports. We report on enquiries.
Built for tilers
Made for your trade.
Every trade asks something different of its website. For a tiler, these are the parts built in.
- A gallery with close-ups beside each wide shot, labelled with the tile, the pattern and the preparation involved.
- Pages for the specialist work you want more of, such as large-format floors, natural stone, herringbone and outdoor porcelain.
- A quote form asking for room, rough size, tile type, who supplies the tiles and a photo of the current surface.
- A short trade page for bathroom fitters and builders, with your area, availability and a direct number.
- Your Google Business Profile tidied, with the right category and connected to the new site.
- Tracking on calls and quote requests, so you can see which pages bring in the work.
What it costs
Included in the rebuild.
There is no separate SEO invoice. The groundwork is part of the £1,400 rebuild, one-off, in about 14 working days.
The free Growth Audit comes first either way, so you find out what is actually wrong before you spend anything.
In our clients’ words
What our clients say.
Questions
The ones that come up.
How long before SEO does anything?
The technical work lands immediately; rankings move over weeks to months. Be wary of any promise of page one within a month.
Do you do SEO as a monthly retainer?
The groundwork is part of the rebuild. Ongoing care at £149 a month keeps it maintained. There is no separate SEO retainer.
What makes a tiling gallery convincing?
Close-ups beside the wide shots, and labels that say what each photo shows. A mitred edge, a centred herringbone set out, a large-format floor with no lippage: these tell a customer far more than a finished bathroom seen from the door. Before photos help on floors too. Fewer, better photos beat a long scroll of similar rooms.
Is it worth mentioning British Standards on my site?
If you tile to BS 5385, the code of practice for tiling, a sentence explaining what that means for the customer is useful, particularly on pages for expensive stone or large-format work. Explain it in plain words as well, such as proper substrate preparation and the right adhesive for the tile and the surface.
Should I describe the jobs I will not take on?
Briefly, yes. If you do not do small repairs, a single splashback or outdoor work, saying so politely saves time for you and the customer. Equally, if you do take small jobs, saying so helps too, because many people assume tilers will not come out for them. Either way, clarity filters out mismatched enquiries.
SEO for tilers
Find out what your website is costing you.
A free Growth Audit, done by hand: a written, prioritised audit of your website, with the three fixes worth making first. It is yours to keep.
We take on a limited number of builds at once, so there is usually a short wait before a new one starts. Once yours starts, it is about 14 working days from agreed direction to launch.