Websites for domestic electricians
Electrician websites for homeowners, landlords and the jobs in between
This page is for electricians whose customers are households: people who need a fault found, a board replaced, a charger fitted or a house rewired. If your work is mostly commercial fit-outs and maintenance contracts, the electrical contractors page is the one written for you.
- Price from
- £1,400
- Build time
- 14 working days
- Built by
- Coltura
- Growth Care™
- £149 a month
One-off, for a Growth Website of up to 6 pages.
From agreed direction to launch.
Our studio in Didsbury, Manchester.
Optional. Cancel any time, with a month’s notice.
How your customers choose
A tripping board is urgent. A rewire is researched.
Domestic electrical work splits cleanly. Some customers have lost power to half the house and want someone today. Others are planning a rewire, a new consumer unit or a charger on the drive, and they compare two or three electricians first. Both are letting a stranger do work they cannot see or check, so both judge trust from the outside.
When it is urgent
Power off, or something that looks wrong
They search on a phone and want to know whether you take urgent call-outs, which areas you cover, and a number they can ring now. Honest hours matter. If you do not answer at night, say so, so nobody waits for a call back that will not come.
When it is considered
A rewire, a new board or a charger on the drive
Planned jobs are compared. Customers look for your registration, photos of tidy installs, what the job involves and roughly what it costs, and the electrician who answers those before the visit gets calmer, better enquiries.
What wins their trust, what loses it, and what they search for
What makes them trust you
- A name, a face and a real business address
- Photos of your own tidy work
- Honest hours for urgent calls
- A registration number they can check
What makes them leave
- Stock images of lightbulbs and hard hats
- Prices that only appear after a phone call
- A form that asks nothing about the job
- A mobile number only, with no name or business details
What they type into Google
- “electrician near me”
- “emergency electrician”
- “fuse box replacement”
- “house rewire cost”
- “EV charger installation”
- “EICR for landlords”
- “socket not working”
- “outside lights fitted”
Customers say fuse box where you would say consumer unit, and they search by the problem or the job more often than by the trade.
01 / 04
The questions behind every rewire enquiry
A full rewire is the biggest domestic job most electricians do, and the enquiry is full of worries the customer rarely says out loud. A rewire page that answers them in advance gets calmer, better-qualified enquiries, and fewer people who vanish after the quote.
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- Can we stay in the house while it happens, and how many days will we be without power?
- Will you lift carpets and floorboards, and who puts them back?
- Who fills the chases and makes good the plaster, and is decorating included or not?
- Will I get a certificate, and what do I do with it when I sell the house?
- What moves the price: the size of the house, access, and what is already there.
02 / 04
Choosing which domestic jobs the site goes after
Most domestic electricians do a spread of work: fault finding, extra sockets, consumer unit upgrades, EV chargers, outside lighting, rewires, inspections. Some of it pays far better than the rest. A single socket forty minutes away can cost you money, while a charger install or a board change is a tidy half-day.
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Give the jobs you want their own pages, with photos from your own installs: a replaced fuse board next to the old one, a charger mounted neatly on a driveway wall, a garden lit properly at dusk. For the jobs you would rather not chase, a minimum charge stated clearly on the site does the filtering for you, without anyone having to have an awkward phone call.
03 / 04
Landlords and letting agents: repeat work hiding in your inbox
Private landlords in England need an electrical installation condition report at least every five years, and similar five-yearly rules are being phased in for social landlords. Wales and Scotland also require five-yearly checks. Letting agents and housing providers often book them in batches, which is steady, repeatable work, and it wants a different page from the one aimed at homeowners.
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A landlord page should say how quickly you can inspect, how the report is delivered, and how you handle remedial work. Explain the observation codes in plain English: C1 means danger present, C2 means potentially dangerous, C3 means improvement recommended, and FI means further investigation is needed. A landlord who understands the codes before your report arrives is less likely to think you are upselling when you quote for the C2s.
04 / 04
Winning the map for "electrician near me"
Domestic electrical searches are local, and the map results take the first look. Your Google Business Profile needs the right category, the towns you work in, photos of real installations, and a steady run of reviews that mention the job and the area. The best moment to ask for a review is when you send the certificate, because the customer has just been reminded the work was done properly.
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Paid search can work for planned jobs such as EV chargers and rewires, where people compare options over days and a proper landing page has time to do its job. Emergency electrical ads are more erratic, and they pay only if you will genuinely answer at the hours they run. Either way, the ad should land on the page for that job, with calls and forms tracked so you know which enquiries became work.
What the website needs
The electrician's site, page by page
A page for each job you want more of, your registration where people can check it, and a separate route for landlords and letting agents.
Homepage. The areas you cover, your registration, and a tap-to-call number for urgent faults.
Consumer unit upgrades. Why boards get replaced, what the day involves, and photos of new boards beside the old ones.
Rewires. The questions every rewire enquiry raises, answered before the visit.
EV chargers. What the survey checks, where the charger can go, and photos of installs on real driveways.
Landlords and housing providers. EICRs, how the report arrives and how several properties are booked at once.
Faults and smaller jobs. Your call-out terms and what you take on.
The enquiry route, and what to leave out
The enquiry route
From “the power keeps tripping” or “we need a rewire” to a booked visit
- The first screen offers two ways in: an urgent fault, or a quote for planned work.
- Urgent faults get a tap-to-call number and your honest hours.
- Planned work gets a short form: postcode, the job, the size of the property, and a photo of the board if they can take one.
- Landlords and agents get their own form, asking for the tenant's details, access arrangements and who the invoice goes to.
Leave it out
What not to put on the site
- Logos for schemes you have left
- Same-day promises you cannot keep in a busy week
- Pages for work you do not do, just to be found
- Electrical jargon with no explanation
Proof and credentials
The registration that answers the real worry
Homeowners cannot inspect your wiring, but they can check whether you are registered and whether their paperwork will be in order. Put the registration beside the quote form, where the worry happens, rather than in a footer strip of logos.
What to show, item by item
- Part P
- All electrical work in homes in England and Wales has to meet Part P of the Building Regulations, and the bigger jobs, such as a new circuit or a new consumer unit, also have to be notified. Say that you notify it and that the customer gets the paperwork.
- A competent person scheme
- Registration with a scheme such as NICEIC or NAPIT lets you self-certify notifiable work in England and Wales. Show the number and the name it is held under, so customers can check the register, and keep it in step when it renews each year.
- Certificates to BS 7671
- An Electrical Installation Certificate or a Minor Works Certificate, issued to the wiring regulations. Say which one the customer will receive for which job.
- Insurance
- Your public liability cover in a sentence. Landlords and letting agents will ask before they book.
The standard of build
There is no demonstration site for an electrician, and one borrowed from another sector would not tell you much. Every site is designed and built from scratch around the business, works properly on a phone and is yours outright. If you want to see the standard of build first, three demonstration sites for invented businesses, a roofer, a dental practice and a wine bar, are on the examples page.
See the demonstration sitesIn our clients’ words
What our clients say.
Questions
The questions electricians ask.
How is a domestic electrician's website different from an electrical contractor's?
A domestic site is found by homeowners and landlords searching locally, often on a phone, and it has to win their trust quickly with reviews, registration and photos of tidy work. A commercial contractor's site is usually checked by a buyer who already has your name, looking for accreditations, case studies and capacity. The two customers want different things, so the sites are built differently.
Can my website tell people when I'm booked up for weeks?
It should. A short note on the homepage giving your current lead time for planned work stops people expecting you tomorrow, and the ones happy to wait are often the better customers. Keep the note current, though. A lead time that was true last spring and never updated is worse than none, and it is one of the simple changes ongoing care exists to handle.
What happens when I start offering something new, such as batteries?
Add a page for it before the first customer asks, with photos from your first installs and a plain account of what the job involves, and do not imply you have done it for years. Domestic work keeps changing, with batteries alongside solar, chargers and smart controls. On Growth Care you send the details and the page is built.
The offer in brief
Five answers that are the same for every business we build for. Open any of them.
What does it cost, and what is included?
Growth Websites start at £1,400, one-off, for a complete rebuild of up to 6 pages with setup included. A larger site is the Signature Website, at £3,500. Up to six pages, which for an electrician usually means a homepage with the urgent and planned routes, pages for the jobs you want more of such as boards, rewires and chargers, a landlords page and a page for faults and smaller jobs. Your registration is shown where it answers the worry, your Google Business Profile is set up and linked, and calls and forms are tracked.
All nine parts are included:
- Growth Audit
- Offer and Messaging Rebuild
- Complete Website Rebuild
- Conversion Optimisation
- Local Search Foundation
- AI Search Readiness
- Conversion Tracking
- Performance Optimisation
- Launch Support
How long does it take, and what do you need from me?
About 14 working days from agreed direction to launch. You watch the real site take shape on a private link, with one round of considered changes before launch. What we need from you: photos of boards and installs you have done, your scheme registration and insurance, the areas you cover, and the jobs you want more of and less of. Beyond that, about half an hour on the phone; we write the copy.
Who builds it?
Coltura, an independent digital studio in Didsbury, Manchester. We do every audit and every build in-house, so you deal directly with the studio doing the work. We take on a limited number of builds at once, which is why there is sometimes a short wait before a build starts.
Do I have to pay every month?
No. Growth Care is £149 a month if you want it, and entirely optional. It covers hosting and security, monitoring, content changes within a fair monthly allowance, a plain-English monthly report, a quarterly conversion review and messaging us directly. Cancel any time, with a month's notice. You are also free to host the site yourself.
What if it is not right for us?
The audit and the direction come before you commit. If the plan is the wrong fit for your business, you can walk away and keep the audit. You own the site, the domain and the content outright, and after launch anything that does not work the way it was built to work is fixed at no charge for 30 days.
Where to next
Also for electricians:
Next steps
Find out what your website is costing you.
Ask for the free Growth Audit of your current site. Then look yourself up on your scheme's public register and compare it with your website: the same business name, the same work listed, the number shown? A customer who checks and finds a mismatch rings someone else.
Done by hand and back within 48 hours. You can have it without a phone call.
Or ring us on 07958 394808Or start on your own
- Instant website check: one page checked, with the evidence for each finding.
- Revenue leak calculator: what more enquiries would be worth, worked out from your own numbers.